ABOUT NOVA
a nova isn't random.
A nova is a star that suddenly becomes brighter. It doesn't appear out of nowhere.
It was just waiting for the conditions to ignite and that's how we see brands.
At NOVA Creative Haus, we don't manufacture hype. We uncover what already makes
you powerful, then simply amplify it through strategy, design and story.
We build brands that:
Command attention
Feel culturally relevant
Convert with clarity
Scale with intention
This isn't trendy marketing. This is brand ignition.
Founded by a Brand Builder.
Not just a Designer
JACQUELINE MCDONALD,
FOUNDER OF NOVA CREATIVE HAUS
Based in Reno - Lake Tahoe, Nevada, Jacqueline McDonald is a brand strategist and creative executive with 17+ years of experience leading brands across CPG, fashion, entertainment, wellness, and nonprofit sectors.
A graduate of the Fashion Institute of Technology in New York City with a Bachelor of Science in Advertising and Marketing, and a former Division I swimmer, Jacqueline brings both creative precision and disciplined execution to every brand she builds.
She has held executive leadership roles including Chief Marketing Officer and Director of Brand Marketing, where she led product innovation, brand strategy, retail launches, national campaigns, and integrated digital ecosystems. Her work has spanned early-stage startups to nationally distributed consumer brands, with experience scaling companies from concept to thousands of retail doors.
Jacqueline doesn’t just create brand visuals. She builds brand equity.
With over 17 years leading brands at the intersection of creativity and commercial strategy,
Jacqueline understands how ideas scale across retail, digital platforms, and culture.
She knows:
How packaging performs on shelf
How campaigns convert online
How messaging influences buyer behavior
How to protect marketing investments at every growth stage
Whether operating within strict campaign guardrails or building from zero, she delivers distinctive, scroll-stopping creative grounded in strategic clarity.
Her approach blends:
Product innovation
Integrated retail and e-commerce strategy
Creative direction
Performance-driven digital marketing
Brand storytelling rooted in cultural relevance
The result? Creative that elevates perception, reduces unnecessary
production costs, and maximizes marketing ROI.
Executive-Level Strategy.
Creative That Converts.
In recent years, Jacqueline has expanded her expertise into AI-driven creative and content development, integrating emerging tools into concepting, campaign visualization, and brand storytelling workflows.
She uses AI not as a shortcut, but as a strategic accelerator.
Through AI-enhanced motion visuals, campaign prototyping, and immersive brand concepts, she helps brands:
Move faster
Prototype smarter
Present more fully realized ideas earlier
Reduce pre-production costs
Differentiate in saturated markets
At NOVA Creative Haus, innovation is not trend-driven. It’s intentional.
Innovation +
AI Integration
Philosophy
A nova is a star that suddenly becomes dramatically brighter and intensifies.
Jacqueline approaches brands the same way. Every business already holds untapped potential in its story, its positioning and its leadership. The role of strategy isn't to fabricate energy, it's to concentrate it.
Through disciplined brand architecture, distinctive creative and intelligent marketing systems, she helps brands move from presence to prominence.
Not louder, just brighter and stronger.
Let’s Build Something Unforgettable.
If you’re ready to elevate your brand with executive-level strategy and culturally relevant creative, NOVA Creative Haus is built for what’s next.
